Akkineni Nagarjuna had entered the Television in style. The super successful film actor, producer and businessman is now a successful TV host too. His maiden TV programme, Meelo Evaru Koteeswarudu, the Telugu version of Kaun Banega Crorepati. The programme garnered extraordinary ratings in the first week of its telecast. It has recorded an all time record of 9.7 Television Viewer Rating (TVR) in the first week of its telecast and ended up as one of the top four programmes in the nonfiction category.
Television Audience Measurement (TAM) which rates the Television programs have given the programme a staggering GRP of 100 last week. The programme has contributed 110 GRP last week for MAA TV. The highest ever GRP contributed by any blockbuster movie till today in the last two years is only 104 GRP. TAM also mentioned that the show is maintaining at an impressive TVR of 6.7 consistently.